These days, before buying anything, people search for that product on search engines like Google, to research about that particular product/service. At the very first step, they look for the list of sites that provide that particular product/service, so at that time in the case, if your site is not listed on the 1st page or even at the most on the 2nd page of the search results, they will never know your presence in the industry. Instead, your competing websites that have achieved the top rankings on search engines will grab that business!

It is important to be present in all marketing verticals including traditional marketing depending on who is your targeted market. But there is no reason you could ignore Search Engine Optimization services anymore. It is only through Search engine Optimization services, that a website can get a good ranking & visits thus enquiries for your business!